Technology Cooperation Partnerships

Serasa maintains partnerships with renowned learning institutions in Brazil to promote the generation of innovative knowledge in strategic areas and support education and development. To this end, each partnership has a certain study and research focus, according to the learning institution's areas of excellence.

FGV-EASP
Focus: Management and Finance

The partnership with the São PauloBusinessSchool (EAESP-FGV) aims to make an ongoing contribution to improvement and innovation in the Brazilian banking industry. By means of the SerasaBankingExcellenceCenter (CEB-Serasa) the partnership carries out research in order to produce and disseminate studies and concepts capable of improving or extending knowledge of Administration in general and Bank Management in particular.

An example of the results achieved is the book Inadimplência ("Default"), by Nelson Lerner Barth, the product of his Master's thesis, which won a scholarship grant from Serasa.

ESPM
Focus: Marketing

The partnership between Serasa and the Higher Education School of Advertising and Marketing (ESPM) aims to support studies and initiatives to generate strategic Marketing knowledge. In this sense, it led to the establishment, in 2004, of the Serasa Learning Environment, based on the concept that students should build their own knowledge by means of theory investigation and interaction with professors and fellow students. The Serasa Leaning Environment offers, in addition to appropriate learning resources, the Serasa Universities online system, which makes available corporate financial statements and a module of accounting concepts exercises to help consolidate the finance and accounting knowledge gained.

Fundação Dom Cabral
Focus: Innovation

The mission of this partnership between Serasa and Fundação Dom Cabral (FDC) is to promote the development of knowledge on “Services Innovation” by means of the SerasaFDCInnovationCenter, established in 2004.

The "Services Innovation" survey has been done since April that year, a pioneering study in field of knowledge that has had so little research in Brazil. The center also promotes seminars to share the researched concepts and the partial results obtained, as well as to provide publications to disseminate the studies and conclusions that may be of practical use to firms in general.

FIA-USP
Begun in 2004, the partnership with the Administration Institute Foundation of the University of São Paulo (FIA-USP) aims to enable Ser Serasa in Project Management and, at the same time, align the process Serasa adopted in 1997 with best practices published by the Project Management Institute (PMI)

PUC-SP
Focus: Legal Area

The purpose of the partnership with the Pontifical Catholic University of São Paulo (PUC-SP) is to foster Legal knowledge.
The Serasa Studies Center at the PUC-SPLawSchool offers scholarship grants to undergraduate students and master's and doctor's candidates and compensates professors by means of research projects development.

The agreement also aims at the exchange of knowledge between the partners and mutual support in Third Sector-related projects, which include Serasa's financial support to the Dom Paulo Evaristo Arns Model through which PUC-SP Law Students practice law by assisting underprivileged citizens. The partnership further includes Serasa's support to specific Legal-Social projects of the Model Firm.

SouthamptonUniversity

The Serasa—SouthamptonUniversity partnership is intended to develop a new consumer credit risk modeling methodology based on structural models, traditionally used for corporate credit applications. This approach to modeling is the basis for the Basel II required capital formulas. The research project is being conducted by professor Lyn Thomas, one of the world's leading specialists in credit scoring and a reference for consumer credit risk practitioners.

Trade Information Exchange Partnerships
Serasa maintains operational agreements with the leading information companies in all continents. The agreements concerning the provision of International Reports enable securing information on companies located in over 200 countries..

Credit Alliance Network
Founded in 1995 and led by the Coface Group, the Credit Alliance Network is a worldwide business information chain currently made up of 27 firms operating in 68 countries. Serasa has been a Credit Alliance member since 2001.

Graydon
With offices in the United Kingdom, Belgium and the Netherlands, provides reports on companies in Europe and elsewhere.

Info Japan
With headquarters in Japan, provides reports in English on Japanese companies.

Informa
Headquartered in Madrid, Spain, provides reports on Spanish companies.

Mope
Headquartered in Portugal, provides reports on Portuguese companies.

Veritas
Headquartered in the United States, provides reports on companies from all over the world.

Mecos
Offers information on over 60 thousand Middle-Eastern companies:
Cyprus, Kuwait, United Arab Emirates, Bahrain, Oman, Qatar, Iran, Saudi Arabia, Yemen, Syria, Jordan, Lebanon, Egypt and Malta.

Frontline
Located in Hong Kong, it is the largest information company in the region and provides reports for global financial institutions, credit insurance companies and the entire local economy.

Inra
Headquartered in Bangkok, provides information on Thai companies.

Basis
The largest credit information company in Malaysia, provides information on over 180 companies from that country.

Dun Bradstreet
Headquartered in the United States, with offices in several countries, provides globally comprehensive reports.

Korea Credit Guarantee Fund (KCGF)
With headquarters in Seoul and 76 branches throughout South Korea, provides credit information reports on over 270 thousand companies.

Liga de Defensa Comercial
Headquartered in Montevideo, provides reports on Uruguayan companies.

Mira Inform
Headquartered in India, provides reports on companies from that country