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Serasa


Serasa
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Serasa

More, safer and faster business

Serasa is one of the world’s leading economic and financial analysis and information firms, with full domestic and foreign coverage. In order to maintain this coverage, Serasa has operating agreements with the leading information firms in all continents.

With a presence in all Brazilian state capitals and major cities, a total 140 strategic locations, Serasa employs over 2,500 professionals backed by a large telecommunications and information technology center. As the holder of Latin America's largest data bank on individuals, businesses and corporate concerns, Serasa plays an active role in most credit- and business-related decisions made in brazil, responding online and in real time to 4 million inquiries per day made by over 400 thousand direct or indirect customers.

Serasa's Differentials

• Consolidated leadership in credit-related analysis and information services and products, and support to business in all market segments.

• The largest data bank on individuals, firms and corporate concerns, gathering reference-file, economic and financial, industrial and macroeconomic data, commitments made and payment habits

• A comprehensive portfolio of products and services, offering innovative solutions in line with each customer's needs.

• Mastery of cutting-edge information and credit technologies, and statistical data modeling in particular.

• A firm management model that encourages innovation, prioritizes customer and employee satisfaction and a constant pursuit of excellence.

• An absolute commitment to social responsibility, guided by ethics and transparency in business and relationships.

Credit Technology

Serasa develops state-of-the-art risk grading solutions dealing with natural and legal entities and constantly incorporating the latest in global credit technology achievements to its mathematical models, created with a focus on the peculiarities of the Brazilian market. Serasa's mathematical models have the predictive power to objectively point out a firm's or a consumer's likelihood of default within certain risk categories and time-frames.

Serasa's Ratings and Scorings are a collection of the latest in information treatment technology, combining statistical modeling with the most comprehensive databases on consumers, firms and corporate concerns. Mastery of the most developed portfolio management techniques enables Serasa to provide advanced solutions for economic and regulatory capital calculations (Basle II) and optimize the risk-return profile of credit portfolios. To keep the lead in credit technology, Serasa maintains agreements with the top Brazilian universities, as well as a permanent exchange with the world's main credit reference centers.

Information technology

With its comprehensive information technology capability, Serasa is able to provide every type of Digital Certificate, and was the first Certification Authority accredited by the Brazilian Public Keys Infrastructure (ICP-Brasil) and to obtain international certification BS7799– Information security Management.

In order to guarantee service to over 4 million queries/day, 24 hours a day, 365 days a year, with strict security and quality, Serasa relies on the most advanced and constantly updated technology resources. Data centers operate 3 IBM CPUs with close to 3 thousand MIPS (millions of information per second) capacity and storage potential of approximately 50 Terabytes. Equipment protection and continued operation in the event of power failure are assured by five generators with total power of about 7,000 KVA.

To house its digital certification environment (main site and contingency site), Serasa has two vault rooms protected against fire, flood, impact and EM interference. These rooms are equipped with protection against unauthorized access, using fingerprinting and iris identification biometric technologies. Serasa's Solutions can be accessed over every medium available, including wireless systems (cellular, palm top and other).

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